Sunday, June 24, 2007

Why hit “start” button to shutdown windows!

A hilarious and entertaining talk given by New York Times technology columnist David Pogue on simplicity, is one of the best TED speeches I have listened to.

Doing things simple for the customers is hard for architects. But, that is where the challenge is for any product development companies. He clearly spells out that when it comes to tech, simplicity sells.

The great example he has given for the cult of simplicity is the Apple’s iPod. There were many products that were priced less, had more features, and backed up by Microsoft but the iPod won stupendously in the market. It is simply because of its simplicity!

Don’t miss watching this…here! You will also know more about “Type a word Wizard” in this amazing speech!

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